Digital Marketing Senior Associate

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Job Identification Number: 288

Location: New York, NY

Job Type: Direct Hire

Job Category: Marketing & Sales

Qualified candidates, please attach resume when applying.

Overview:

A Global Leading Asset Management firm seeks a Digital Marketing Senior Associate in their New York office. Responsibilities include developing the Digital Sales program alongside the Digital Marketing team and up-sell marketing opportunities while creating cross-channel digital campaigns to deepen client relationships.

Primary Responsibilities:

  • Partner with sales, marketing, and other teams to come up with campaign ideas and business objectives and understand data to use it to inform campaign optimization

  • Provide leadership for Digital Sales email campaign and managing the content calendar

  • Drive program-level enhancements to identify sales organization and cross-channel and personalization opportunities

  • Manage A/B and various tests to prove out pre-meditated hypotheses

  • Seek new clients and lead a campaign team to a seamless execution

Qualifications:

  • Bachelor’s degree and 3-8 years’ experience of digital marketing, marketing campaign and/or project management experience

  • Experience developing automated and event-triggered campaign and in email marketing

  • Ability to analyze data and opportunities to grow business through digital channels

  • Excellent organizational skills and ability to multi-task