Digital Marketing Manager
Qualified candidates, please attach resume when applying.
A Global Financial Services Firm is seeking a Digital Marketing Manager to lead a digital marketing team and manage relationships with various agencies and vendors responsible for digital campaigns and social media.
Create end-to-end digital marketing experiences that drive measurable business results
Develop a framework for learning to improve the effectiveness of digital marketing campaigns
Measure and report on ROI of digital marketing efforts
Develop a strong understanding of leveraging digital channels to align marketing efforts with clients’ needs
Oversee social media content strategy and work with internal team and other agencies to improve social media effectiveness and the email marketing strategy, including creating the team and executing email campaigns
Oversee website UI/UX, SEO and content
Manage digital marketing campaigns and successful relationships with digital vendors
Other assigned duties
7+ years’ experience running successful digital marketing campaigns; proven track record of delivering measurable impact to business outcomes
Deep understanding of key digital media channels (SEM, website, display, email, etc) and capable of managing and growing a team
Proficient in tag management and web analytics tools (Google Analytics) as well as Tableau and other BI tools experience
Financial services/banking marketing background
Superb communication skills and a highly engaged, driven individual